Appleton sells BemroseBooth

Appleton announced today that it has sold Bemrose Group Limited to an acquisition affiliate of American Industrial Acquisition Corp., a U.S.-based private equity firm.

Terms of the sale were not disclosed.

BemroseBooth was a wholly-owned subsidiary that Appleton acquired in December 2003. In January, Appleton’s chief executive officer, Mark Richards, announced that Appleton intends to focus on its core businesses and would explore the sale of BemroseBooth because it no longer complements Appleton’s long-term strategic direction.

BemroseBooth produces security-printed vouchers and payment cards, mass transit and car parking tickets, variable data labeling, high-integrity mailing and printed calendars. The company also offers print management services, such as creative design, product sourcing and stock and logistics management, through a network of external suppliers. BemroseBooth employs nearly 600 people at operations in Derby, Hull and Teesside, U.K.